A Comprehensive Guide to Google Pay-Per-Click (PPC)

Google Pay-Per-Click (PPC) is an effective online advertising model that helps businesses drive targeted traffic to their websites. In this model, advertisers are paid for each view of their ad. Google Ads, a well-known PPC platform, is an important tool for businesses looking to increase their online visibility and conversions.

Pay-per-click (PPC) is a form of online advertising that charges advertisers a fee each time their ad is selected. It is a method of buying traffic to a website. This technique is common in search engine marketing and is based on high rankings in Google Ads. PPC ensures that your ads are displayed to the right people based on their search queries.